The name t-shirt originated from the tea and shirt. It was actually popularized by the 17th century workers working on tea boxes and downloading them from boats. They all wore short sleeve shirts with the print T-Shirt to identify them as the crew responsible for downloading tea boxes.
How do you transform ordinary shirts to catchy attention grabbing shirts? You need to construct, deconstruct, and reconstruct your t-shirt illustration to be able to transform even one. As a technical illustrator and t-shirt designer, I believe that in every work you do you are always putting your personal stamp on it. Even if you have a very simple white shirt with simple big print “Maine” spelled across it, you are already putting your personal stamp on it. Generally, any freelance illustrators t-shirt design is a reflection of his thoughts, creativity, and personality. Getting the attention of your target market would mean selecting the specific personality that connects to your target market in some ways. Designing a shirt is like a life-sized game that connects the dots between people who share the same passion and creative styles.
Most advertisers who are trying to really get a bigger slice of the market would love to experiment on designs and exploit a technical illustrator’s creativity. T-shirts are by all means a walking billboard that any advertiser could sell and make money in two ways: selling the physical good and advertising. You could actually make live human beings into walking billboard by designing t-shirts that they would love to buy, wear, and show off. A digital graphic technical illustrator might see the t-shirt as another form of canvas where he or she can draw and make fabulous transformation on the shirt and of the person wearing it.
What is the secret to making catchy t-shirt designs? The only technique is to be who you are and just be inspired the way you already been. The innovative use of color, pattern, styles, and graphic personal statements is all you. Your personality has a personality match with your audience who would buy your t-shirt designs because they reflect a part of who they are. Do not imitate other artist but just be you. Fashion t-shirt is never about fashion. It is all about the digital graphic designer’s concept and creativity that effectively connects with other people. What you are sharing is unique and it connects effectively with the enthusiasm of your market. Express your t-shirt idea, draw it, and test market response. Never trash any valuable concept. They do connect with some people in very special ways.